Cateye is facing an increasingly saturated market from when they were one of the first bike computers on the market. With newer computers and metrics that leave consumers glazed over like a zombie donut, a new approach was taken. Cateye gives you only what you need to improve your ride… without bogging you down with data.

Print Campaign

Desktop and Mobile Microsite

cateye_digital

Firm: Amélie Company
Title: Associate Creative Director